Standing HouseFire recovery & claim support

For the work that comes after the fire

Your house is still standing.
There’s a lot ahead.

Support for smoke-damaged homes and the people navigating recovery.I’m Marc Horowitz, an Eaton Fire survivor. I help homeowners and their professional teams get organized, prepare for what comes next, and keep things moving.

Let’s talk

Practical support. Firsthand experience.

Based in the Los Angeles areaFor homeowners, attorneys & public adjustersEaton Fire survivor

How I help

Make the work manageable.
Know the next step.

01 / Get organized

Build a system you can use.

Put documents, correspondence, expenses, and open questions in order. Create a clear timeline and a practical way to track what’s been requested, submitted, paid, and left unresolved.

02 / Look ahead

Prepare for what’s next.

Lay out the next steps with your team. Organize questions for specialists, prepare for meetings, and keep track of the information and decisions each stage needs.

03 / Keep going

Have someone stay with it.

Regular check-ins to update the plan, track follow-ups, and keep the details from getting lost. Support alongside your attorney or public adjuster, or help getting prepared before you meet.

Why I do this

I stayed to save our house.
I never imagined what followed.

Our 1912 Craftsman survived the Eaton Fire. The smoke damage set off a recovery process that became a full-time job.

We have two young children. Before bringing them home, I wanted to understand what was left behind, what needed to be done, and how the results would be checked. Our house was still standing, but that didn’t answer those questions. Getting clear answers—for our children and our own health—is what has driven this work.

I’ve handled our personal claim and claims under two business policies, working closely with our attorney. Our personal contents submission alone ran to 688 pages.

I brought in industrial hygienists, building and code specialists, general contractors, and designers. I learned to keep the testing, remediation, rebuilding questions, accounting, and correspondence connected—and to keep asking when answers didn’t resolve the problem.

I’ve also advocated for stronger protections for people with smoke-damage claims. Our own recovery is still underway. I bring that ongoing, firsthand experience to helping others organize the work ahead.

My BBC interview in the days after the Eaton Fire

688pages in our personal contents submission
3claims managed across personal and business policies
3,800+estimated hours spent managing our recovery

Hours are a preliminary reconstruction of claim-related work through July 15, 2026, rounded down. Work since then is not included.

Working together

A clear plan.
Consistent follow-through.

We start with where you are: what’s happened, who’s involved, what you’re keeping track of, and what feels stuck. From there, we build an organizational system and a working plan, with check-ins as things develop.

For attorneys and public adjusters, I can help organize a client’s records, assemble chronologies, maintain expense documentation, and track outstanding requests for the team’s review.

My role is practical organization and coordination. Your licensed professionals handle legal advice, claim representation, tax advice, and technical findings.

Get in touch with Marc

Tell me where you are
in the process.

A few lines about your situation and the help you’re looking for is a good place to start. Whether you’re a homeowner, attorney, or public adjuster, your message comes directly to me.

Prefer email? marc@irl.la

A brief overview is enough for now. Please leave out policy numbers, medical information, and other sensitive documents. Your message is delivered to Marc through Web3Forms.